Facebook Marketplace profit calculator — shipped vs local pickup

Marketplace sellers often assume local pickup is free so shipped sales must be too. Real profit on shipped orders is what you keep after Meta's 10% selling fee (on item + buyer shipping + tax), your postage cost, and COGS.

Facebook Marketplace fee stack (US, 2026)

Meta doubled the shipped fee from 5% to 10% in April 2024 (US, Canada, UK). Local meetups remain fee-free.

Profit formula (shipped checkout)

Net profit = Item price − COGS − your shipping label − Meta fee

Meta fee = max(10% × (item + buyer shipping + tax), $0.80) — the 10% applies to shipping money the buyer pays, not just the item price.

Example: $50 item, $8 buyer shipping, $6 label cost

$50 sale · $8 buyer-paid shipping · $18 COGS · $6 outbound label · $5.80 Meta fee (10% of $58) → net ≈ $20.20 (40% of item price)

Same item via local pickup at $50 with $18 COGS → net ≈ $32 (64%) — the shipped path costs $11.80 more on this math.

Common margin mistakes

When to upgrade from a calculator

At 500+ sales/month across FB + eBay + Poshmark, cross-listing tools (Vendoo, Crosslist) sync fees automatically. Until then, compare shipped vs local before listing — and use Margin Watchlist when you tweak prices.

Open Facebook Marketplace profit calculator →

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